Sales and marketing management in a restaurant

Duration 2 days

The seminar can be held online on the official International Business Academy platform. On completion of the training you will be given a link to the recording, which will be available for one month.
*dates are subject to additional confirmation

Seminar dates

Schedule: 10:00 to 17:30
Cost 296 500 tenge

excluding VAT

* VAT of 16% will be added to the invoice

The price includes:

  • Seminar
  • Exclusive handout materials
  • IBA certificates
  • Notepads, pens
  • Lunches and 2 coffee breaks
Register

Key Account Manager

Natalya Batukhtina
ns@iba.kz +7 702 777 44 11 WhatsApp

Key Account Manager

Юлия Копцева
manager@iba.kz +7 702 777 44 11 WhatsApp
Seminar programme Download programme as PDF
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Download proposal as PDF

Programme

Resources for increasing sales

Customer-oriented service — a synonym for suggestive selling

Workshop: waiters' sales technique assessment

Content, materials and format

The programme is delivered as a skills training consisting of 13 sessions and a final practical assessment, which consecutively cover the stages of the sales process in the restaurant dining room. The course contains many practical exercises and role plays, individual and group assignments. At the end of the course a test is held in the form of practical execution of the sales algorithm with a client, with a personal assessment of the skills acquired against criteria

Training outcome

Those organising the training will see an increase in the guest's average bill compared with the corresponding previous figures. Participants will master in practice modern techniques for increasing revenue, which will improve the well-being of the establishment and their own. It will make it possible to assess the effectiveness of each employee and establish a motivational link between the employee's results and their reward

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